Design in Print.
Look Good in Ink.
We do not only create print design, we also arrange print and have done so for over 25 years.
The final service of our digital marketing agency is printing. We have very long associations with printing companies that print onto paper, we also have associations with printing companies that print onto other materials known as large format printing.
Our print service also extends to giving advice. We can give advice on the most economically size and format of something to be printed or what what we think the best size and format will be to get the best impact.
Our technical knowledge of printing is second to none but our experience of how to set up artwork for printing is also something that sets us apart.
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Understanding how to best print something, can save our clients money.
With the development of digital printing for short run printing has meant a lot of print design is set up to print in full colour.
However there maybe times when setting the print design to print as pantones will be cheaper but maybe be overlooked by other print companies.
If a company’s logo has been designed to print as a pantone colour originally but the print design artwork is set up to print the CMYK (full colour) that individual colour of the logo may be differ.
It’s these sort of technicalities that we can really give advice on.
Artwork set up.
If you are supplying artwork to print from, make sure it is correct print ready artwork, mistakes can be costly.
There may be the thought of creating a print design yourself. Get a member of staff who says they know how to use a desktop design application. But this can be false economics, because unless they have technical understanding of how to supply print ready artwork, the whole thing may need to be reprinted.
The experience and knowledge of how to create print ready artwork is different to creating a design of something.
Technical knowledge is required for setting print artwork to bleed off a page or setting the print artwork for a folding leaflet or a presentation folder, a large format sign, the list goes on.
Deciding on the final print factors like paper and card types and extra processes like lamination, spot uv varnishing, embossing or even silver or gold foil print can be confusing.
Think about what message you want to get across about your brand, its services or products and relate these to that. For example, if you are a traditional up market business, then the use of foil print may distinguish you from your competitors for the right reason. If you want something to be durable and last a long time, then lamination will help to do that.
We can help you in determining if these are the things that will actually work with your marketing.
We will have a brief chat through what you’re looking to do and from that we'll be able to advise on how we can best help you.