Web design for a towbar fitting company

Core Design CoventryWebsite Design


TrailerTrek towbars are a mobile tow bar fitting company. 

Based in Coventry and covering the immediate midlands area they wanted to expand their business to a larger area as far as Barnsley in the north, to Scunthorpe and Cambridge in the east, Milton keynes in the south and Worcester in the west.

After a round of proposals and meetings they chose us at Core Design Communications Ltd to implement this.

Tim Roberts the owner of TrailerTrek said he chose us because our proposal included explaining how rebranding the business will convert customers by showing us previous work and our method of working on the website made it easier in understanding how the Search Engine Optimisation ( SEO) would work.


Researched theIr national competitors

Designed a new logo and created a branding style that would appeal to the target market of tow bar users.

Planned a site map of all the pages required and how they linked to each other before starting the website.

Wrote SEO optimised wording for pages

Custom Designed the website with the new branding

Created a customised quote form

Created a call to action pop up enquiry form

Designed over 70 separate pages for each town/city to be covered
Designed 42 pages for each make of car manufacturer
Designed 21 product type pages
Designed 20 information type pages

Onsite optimised the website pages with correct META information and ALT tagged all images correctly

Generated search engine optimised content for the website

Created and verified an XML site map with Google


Almost in a day the new websites pages started to be indexed by Google. The site has started to get indexed in all the new geographic areas,

Tim Roberts has said the results are excellent! The site has brought in more business in such a short length of time.
We have taken on new fitters to cover the new Towns and City’s we now cover which was the plan and to do it in such a short length of time is incredible.

They have cut back the need for Google ppc adwords now which is a huge saving for them.

The website address is https://www.trailertrek.co.uk

Previous logo


New logo

TrailerTREK Website Page BEFORE

Previous website

TrailerTREK AFTER Website Page

New website

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